Contact centers are usually the primary choices of companies when they think about sales outsourcing. It cannot be denied that call center solutions generate a large amount of income for companies, especially if it is sales related. However, there is another aspect of sales outsourcing that can further improve your company’s business processes, and this is sales support outsourcing.
Sales support outsourcing may often include lead generation, telemarketing and business development through the internet and through phone calls. Not all sales support outsourcing and lead generation efforts will be successful because such kind of outsourcing requires important components joined together with best practices and streamlined operations.
If one would look at the components of an effective lead generation process, he or she may notice that there is only a minimal difference with the components of the other branches of outsourcing. It is almost the same for all branches of outsourcing to require a competent and qualified talent pool so as the solutions providers will have an assurance that quality work will be rendered and quality output will be delivered. The competency of a person to be able to master a specific role is also important because creating specialized roles is common in this particular field of outsourcing.
However, with lead generation and sales support outsourcing, a talented and qualified individual is not enough. It is also important to look at the personality of the individual, because with this particular type of outsourcing, it is important to establish a rapport with the other party and not all people are capable of instantly connecting with another person.
In line with this particular component of sales support outsourcing and because quality is one of the driving factors that make solutions providers an ideal partner, a reliable process of ensuring quality assurance should also be in effect. A good outsourcing partner should be able to take you through the quality assurance model that they follow and conduct on the data submitted by their sales support team.
Another significant component is the medium and instrument that will be used in conducting lead generation processes. It is important to determine what your lead generation entails and whether an analyst would perform both email marketing and telemarketing. This is to ensure that the system will be in place and that the technologies that will be used are correctly set up. A suitable outsourcing partner will be able to provide the correct and efficient technology needed for your sales support offshore team. An efficient method of conducting sales support solutions will enable your company to generate a more targeted clientele, which could mean a healthier cash flow.
There may still be other components that are not included here but there is a high probability that a solutions provider that keeps these key components in mind will generate positive results for your business. And as previously mentioned, it is imperative for best practices and a streamlined process to be incorporated with these components to be able to be considered a preferred outsourcing partner.
A provider of sales outsourcing solutions to small and medium sized enterprises, Infinit-O’s core team of analysts can deliver lead generation services efficiently, tailored according to your company’s needs.
With a complete package of sales support assistance from lead generation to appointment setting, it is the ideal complement to your sales team.
For further inquiries, contact Infinit-O’s Strategic Solutions Director, Carlo Dionisio at 866-727-2504 ext. 809 or
Author: Jamee C.